[Date Prev][Date Next][Thread Prev][Thread Next][Date Index][Thread Index]

Re: Disclosure of formula

Hello everyone:

I know we're straying a bit, but I wanted to get my two cents in.

Personally, I don't have a problem with a commercial manufacturer NOT 
disclosing the chemical formula that makes up one of their products.  I 
understand that a company must try to maintain certain barriers to market 
entry in order to succeed.  On such barrier is the secrecy of a proprietary 
formula.  For goodness sake, no one is forcing Coca-Cola to disclose its 
formula for example.

Additionally, I also understand a company's attempt to brand their products 
in such a way that casts an aura over the product as something mystical.  
That's just good marketing.  Look at beer commercials as just one example.

Therefore, I do not have a problem with ADA choosing not to disclose their 
fertilizer formula.

HOWEVER, that said, I do not agree with grandious claims and false 
advertisement.  Peddling snake oil is wrong no matter how you cut it.  I 
applaud Tropica for its willingness to share their formula.  It shows an 
understanding of the advanced hobbyist that escapes other companies.

Specifically concerning ADA's fertilizer series, I can tell you that the 
company does not make claims that are unrealistic or false.  The fertilizer 
is a darn good fertilizer that has provided me with very good results, as 
has Tropica's Master Grow and the Dupla system.  Their system makes sense 
and is the product of extensive research in the area.  I don't believe 
anyone should discount the product merely because it doesn't state the exact 
ingredients.  Discount it if you've tried it and it caused an algae outbreak 
or killed your plants.

Just my thoughts.


Art Giacosa

Get Your Private, Free E-mail from MSN Hotmail at http://www.hotmail.com