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Amazing Growth Possible!
Long-time readers have probably noted that I hold little stock in
advertisements, especially those related to aquarium products. I was
reading through the July AFM last night and spotted an ad for a
plant fertilizer. I found it rather amusing.
I imagine the Madison Avenue types think an ad based on scientific proof is
very effective, especially when targetted at those who are, shall we say,
"experience impaired". Accordingly, the ad described a plant growth
experiment that offered unassailable proof as to the performance of their
product.
Two identical samples of Hygrophila polysperma where grown under implied
scientifically controlled conditions which were not specified. One was
grown without this product, one was grown with this product. Each plant was
20 cm tall at the start of the test.
After only 50 days, the plant grown without the product had grown only 7 cm
and was described as "healthy with yellowing". The plant grown with the
product had grown an amazing 15 cm and was described as "healthy and
vibrant". I'm sure that readers of this Digest will find it difficult to
believe that any plant,
especially H. polysperma, could actually grow 6" in a little less than two
months. A Miracle, indeed.
The usual glowing claims were made, backed up by the scientific proof, but
it would take a real dolt to miss the hidden message:
"If you are plagued by excessive plant growth, this is the product for you!"
George, reporting from home
George Booth, Ft. Collins, Colorado (booth at frii_com)
Need info? http://www.frii.com/~booth/AquaticConcepts.htm