Wiping out brush algae?

I had an interesting off-list conversation with one of the more respectable
participants in this digest about brush algae.  He thinks that there's no
point in trying to eradicate it--the spores are probably airborne and it'll
probably come back anyway.  I'm doing a decent job of controlling the brush
algae, but wonder as I set up my dream tank (or as close as my budget will
allow), should I try bleaching everything as it goes in from afflicted
tanks?  Is it worth a shot?